Ninety days planned in one afternoon.

A weekly-theme calendar with daily post slots, platform breakdown, and copy-paste AI prompts. Built for Eastern NC service businesses that already know they should post more and are tired of staring at a blank week.

Chapter 01 · What's Inside

A whole quarter, already sequenced.

Open the file, pick a week, write the posts. The structural decisions are already made.

90-day calendar with weekly themes

Each week has a single throughline so your posts compound instead of contradicting each other.

ii.

Platform breakdown — Facebook, Instagram, LinkedIn, email

Same theme, different formats. So you're not rewriting the wheel for each channel.

iii.

Content type mix — tips, case studies, behind-the-scenes, promo, testimonial, educational

Sequenced so you're not all-pitch or all-fluff. The mix is the magic.

iv.

Copy-paste AI prompts

"Write three tips a homeowner needs to know before they hire a roofer in Eastern NC, in plain language, no jargon." Drop into Claude or ChatGPT and you have a post.

Seasonal + timely slots

Hurricane prep, holiday push, end-of-year wind-down — calibrated to the Eastern NC calendar, not California's.

vi.

Tooling recommendations for batching + scheduling

The two or three apps you actually need. Not the ten everyone hawks.

Chapter 02 · Who It's For

For the operator who's tired of guessing.

The calendar isn't for everyone. Here's the honest fit.

You're a service business owner with a real customer base

Plumber, roofer, cleaner, contractor, consultant, coach — anyone who's past the "do I have a business" stage and is now stuck on "what do I post."

ii.

You want to batch — not improvise

Sit down once, plan a month or a quarter, then execute. If you'd rather post when the muse strikes, this isn't your tool.

iii.

You'll use AI prompts instead of paying for a writer

The prompts assume you're comfortable pasting into Claude or ChatGPT. If you want a done-for-you content service, talk to us about the retainer — not the calendar.

iv.

Not for you if

You're pre-revenue and looking for content to find a business model, or you want someone to sit beside you each week and execute. The calendar is a tool. It still requires the operator.

The calendar removes the question "what do I post Tuesday?" It does not remove the decision to actually post Tuesday.

III

Chapter 03 · How This Fits The Bigger Picture

The calendar surfaces gaps. The Audit ranks them.

When you actually run a quarter against this calendar, three or four real gaps will surface — what to say about your offer, who exactly you're talking to, what's converting and what isn't. The calendar surfaces them. It doesn't tell you which one to fix first.

Next step · Optional

Once you've used the calendar, the $27 Audit shows you which of the gaps it surfaces actually matter for your business.

Free calendar → $27 Audit → next. No funnel pressure. The calendar stands alone. The Audit is there when you want a second pair of eyes on what the data is telling you.

See the $27 Audit